Privacy Policy

NTS Press Privacy Statement

Your right to privacy is a priority to us at National Technology and Science Press, a division of National Instruments Corporation, a Delaware corporation, located at 11500 N. Mopac Expwy, Austin, TX 78759-3504, d/b/a National Technology and Science Press (“NTS Press“). Therefore, this statement is a corporate-wide guideline and is not limited to our online business. We do not sell your information to outside organizations. Our goal in gathering information is to consistently improve our relationship with you, our customer.

We use the following guidelines to protect the information we collect during your visit to our website, (“our website”); over the telephone; at trade shows; or through any other interaction. Because these guidelines affect you, please read them carefully and contact us if you have any questions or concerns.

What information does NTS Press gather online?

Every time you visit our website, we automatically collect information such as your IP address, the locale, language, country and your user-specific profile ID, the browser you are using, the web page from which you arrived at our site, and a record of your activity on our site. We use this information to learn more about general trends in traffic patterns so we can improve our website.

We use third-party web analytics companies (“Analytics Providers”) to collect information that will help us improve our site. We may use third-party advertising companies (“Advertising Companies”) to help tailor site content to users or to serve ads onbehalf of NTS Press. Whenever you so request, we inform you about the identity and contact details of the Analytics Providers or Advertising Companies to which your information is accessible at the time of your request.  These companies use “cookies,” which are text files placed on your computer to help website providers analyze use of websites by end-users and to measure advertising effectiveness. The information that is generated by the cookie about your use of our site (including your IP address) will be transmitted to and stored on servers, but is not linked to any personal information collected by NTS Press.  These companies may also transfer this information to third parties where required to do so by law. You may refuse the use of cookies by selecting the appropriate settings on your browser; please note that, if you do this, you may not enjoy the full functionality of our site. By using our site, you consent to the processing of data about you by Analytics Providers and Advertising Companies for the purposes set out above.

For some areas of our site, we ask you to provide additional personal information that helps us enhance your site visit, assists you with technical support issues, or permits post- visit follow-up. You provide this information to us only once, by creating an “” profile. This information might include your name, email address, school or company information, mailing address, product preferences, or contact preferences. Learn more details about your profile and its benefits at

How does NTS Press use the information collected about me?

We use the information we receive from you to tailor your experience on our website and provide you with the specific information or services you are seeking. This information remains confidential. With the information you volunteer, we can process your purchases, confirm your orders, customize the page content and language, notify you of updates to our site and products, and provide you with specific product and local event information. We add any information you provide to our customer database. Information added to our customer database is aggregated with other information previously collected.  By registering for an profile or otherwise providing this information to NTS Press, you consent to receive  periodic mailings, emails, or telephone calls from us about new products and services, discounts, special promotions, or upcoming events.

How can I update my information or remove myself from your customer database


You can opt out at any time to the use of your personal information for direct marketing purposes via email, fax, telephone, or mail. To change or update your personal information on, remove yourself from our customer database, or remove yourself from certain provisions of this privacy statement, send an email to

We promptly record any request for changes to your communication preferences in our internal customer databases; please allow 10 business days for these changes to take effect.

How does NTS Press use cookies?

By accepting cookies, we do not gain access to your computer or any personal information about you, other than the data you chose to share with us. We do not store any personal information in the cookies we place on your computer. This practice is strictly enforced.

How do I know my information is secure?

We have invested time and resources to ensure that our online and internal security procedures help safeguard your information. When you see either a solid key icon or a locked padlock icon at the lower portion of your browser window, your connection with our site is secured through Secure Sockets Layer (SSL).  If you do not see one of these icons, please contact NTS Press to complete your transaction over the phone.

Credit card information is only used for processing payment and is not used for other purposes. If you do not feel comfortable submitting your payment information online, we do offer a print and fax purchasing option by which you can print the contents of your shopping cart and fax your order to us. You also can contact us to place your order via email at

Is my information shared with third parties?

To keep your information confidential, NTS Press does not release your personal information, except as we describe below or as required by law. We only use the personal information we collect to support and develop your relationship with NTS Press, our affiliates, and our strategic business partners as described below. Some of these partners and affiliates may be located in other countries.

When you click “buy” at, you will be sent to a site hosted by National Instruments that processes all online product orders for NTS Press. Your transaction will occur on National Instruments’ website, and any personally identifiable information you provide will be collected by, and controlled by the privacy policy of National Instruments. The privacy policy of National Instruments, which includes information about the security of data transmissions, is available at:

NTS Press Partners

In addition, NTS Press occasionally partners with other companies in an effort to provide the most relevant and detailed information. This partnership could result from joint seminars, where we may conduct joint marketing activities and enter your personal information in our customer database. We only agree to third-party mailings that we think will benefit you. We will not provide your personal information to these third parties for marketing activities without your prior consent. At any time, you can request not to be contacted for marketing activities.

Release of Information

NTS Press reserves the right to release any information about you to protect our systems or business. Also, we can release personal information when we reasonably believe you to be in violation of our website Terms of Use or other published guidelines, or reasonably believe you to have initiated or participated in any illegal activity. We can release this information without a subpoena, warrant, or other court order, or in response to court and governmental orders, civil subpoenas, discovery requests, and other legal requirements.

How does the NTS Press privacy statement affect me outside the U.S.?

If you are located within the European Union, you should note that your personal information (i.e. name, title and department, company name and address, business telephone number and email address, and private address) will be transferred to NTS Press, located at 11500 North Mopac Expressway, Austin, Texas, 78759, United States, for the purposes of contract management, accounting and data support, business assessment, and direct marketing. Please note that the United States is deemed by the European Union (“EU”) to have inadequate data protection. We have made an effort to add adequate protection to our customers located in the EU and to comply with EU data protection laws. Pursuant to Article 26 (2) of the EU Directive 95/46/EC of 24 October 1995 on the protection of individuals with regard to the processing of personal data and on the free movement of such data, appropriate contractual clauses provide a tool allowing the transfer of personal data from all EU Member States under a common set of rules. The European Commission has approved a model set of standard contractual clauses, which ensures adequate safeguards for the transfer of data to third countries (see Commission Decision 2001/497/EC of 15 June 2001 on standard contractual clauses for the transfer of personal data to third countries under Directive 95/46/EC). Each of our affiliated companies located in the EU has entered into an intercompany agreement with NTS Press to incorporate these standard contractual clauses to ensure adequate safeguards for data transfer. By agreeing to this Privacy Statement you consent to the transfer and use of your data in accordance with the above.

Is my information public in the public forum?

Please remember that any information (including personal information) that you disclose in public areas of our website, such as NTS Press discussion forums, chat rooms, message boards, or other public forums such as trade shows or conventions, becomes public information that others may collect, circulate, and use. By using an alias in these public areas, you do not reveal any personal information. Any text you include in a message is public. Because NTS Press cannot and does not control the acts of others, you should exercise caution when deciding to disclose information about yourself or others in public forums such as these.

Does NTS Press maintain third-party website links?

Third parties control the content of all third-party websites that are linked to our website, and are provided as a benefit to you. NTS Press uses certain application service providers (ASPs) to provide specific services to enhance your online experience. ASPs do not sell or distribute your personal information. They are bound by this Privacy Statement.  If you are interested in learning which ASPs NTS Press uses and for what services, please email

How can I contact National Technology and Science Press?

If you have any questions about this Privacy Statement, the practices of our website, or your dealings with NTS Press, contact:

NTS Press Privacy Officer

National Technology and Science Press

11500 North Mopac Expressway

Austin, TX 78759-3504

Tel: (512) 683-0100



September 2012

NTS Press is a certified business name (“dba”) of National Instruments Corporation (‘NIC”), a Delaware corporation with principal offices at 11500 North Mopac Expressway, Austin, TX 78759-3504.